I worked on this project some time ago & I’m so excited to share with you the finished product! Megan Nielsen is a fantastic clothing/pattern designer, she’s particularly talented in the maternity/nursing realm.
While talking to her about the patterns & Megan’s vision for her brand, it seemed that the simpler the better. I went for a very simple, almost retro feel. I was heavily inspired by Collette & Oliver + S pattern branding. They both don’t use actual photos in their product illustrations. I loved the 50’s & graphic feel of Collette patterns & the paper doll idea from Oliver + S. I thought it’d be great to keep things simple & stick with a black, white & pink color scheme.
I designed the elements & gave Megan a style guide & she did the rest. I love her packaging choices with her patterns! The patterns are neatly & beautifully packaged in an off-white envelope with a sticker/velcro closure for safe keeping. Instead of having a confusing map for her pattern instructions, she has a beautifully stitched booklet equipped with step-by-step instructions, a shopping list & plenty of space for notes & a little sewing log. Brilliantly done, Megan.
I’m just thrilled to have all of these patterns in my hands right now! I can’t wait to get to sewing some of her patterns! Visit Megannielsen.com to view her patterns & fashion(the Dunes top kills me it’s so gorgeous).
You did an amazing job! I love everything. I wish I could sew then I could put Megan’s patterns to good usage.
I saw this from Twitter yesterday on Megan’s blog, and I just love it! Gorgeous work, lady!
Thanks again for your AMAZING work Melissa! Honestly, I couldn’t be more thrilled with what you created for me! Your talented honestly blows me away. So glad to we could work together! Big hugs!! Meg XOXO
the branding is absolutely amazing & those patterns look wonderful!
Rad! This is a way cool project! Congratulations to you both.
I’m not preggers (yet), but I was just the other day wondering if anyone designs stylish maternity patterns. These look like they totally fit the bill, and your branding is just gorgeous. Can’t wait for an excuse to try them out!
Beautiful work, Melissa! I love the colors and style of the patterns…so much better than those 90s looking ones I always see at the fabric store. :) Just checked out Megan’s shop…so many pretty things over there! Love it all! Xo, Katie
Love your artwork and the design of the patterns and the packaging. :)
love the packaging & design work!!! her stuff on the website is so great, too!
Beautiful work Melissa! I love the simplicity.
I love it! It’s so perfect!
awesome, just totally pretty and perfect. I ordered one up! :)
so pretty! i love when you showed us a little bit about your figure drawings. i wish i had yo skillz!
I NEED to learn to sew! These look so cute… beautiful packaging :)
[…] project, which presented itself last weekend. I have a bunch of Megan Nielsen’s patterns from designing her branding, so I had my cousin and my sister-in-law come over to sew some with me. My cousin made the ruched […]
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