Alt Summit Recap

I think it’s safe to assume that everyone who attended Alt Summit had a blast and everyone that didn’t go missed out. I am so glad I got to attend. I was in heaven, rubbing shoulders with the finest and creative-est in blogging & design. I think I said, “Oh my goodness, I love your blog!!” about million times last weekend. Every time I said it, I meant every word. I was just giddy and maybe a little star-struck to meet some of my blogging heroes, like Grace & Maxwell. They were all SO KIND and surprisingly approachable.

There’s no doubt, Gabby & the other fabulous Kirtsy ladies put on a spectacular conference filled with 100% relevant topics for design/creative bloggers. IT WAS AMAZING. It was rolling-on-the-ground hilarious. It was thought-provoking. It was an absolute blast. It was perfect. Here are a few of the highlights:

Early Bird Session: How to Find the Best Design Sites

Morning Keynote Breakfast: Why design?

  • Putting all of my attention into blogging full-time made all the difference. – Maxwell, Apartment Therapy
  • Martha is OVER. It’s all about being real, not flawlessly perfect. – Maxwell, Apartment Therapy
  • People will always have an opinion about everything. – Heather, Dooce
  • Heather Armstrong is a fabulous speaker and hands down hilarious.
  • Grace from design sponge is so genuine and so awesome. I love her blog so much more now that I’ve met her in person.

Form & Function: Designing online

  • What makes a good site awesome? Pixel perfection, good CSS, faster loading speed and sites that function on most browsers.
  • Good clients trust designers. They know what they’re doing. – Struck Design
  • Good designers don’t say no. They come up with something even better & knock the socks off their clients. – Struck Design
  • IE sucks. – Bryan, Typekit
  • Good typography is possible, even on the web. – Bryan, Typekit

Form & Function: Building your brand & business

  • I came into this session a tad late, but it was still super inspiring. Victoria from SFgirlbybay is ridiculously cool. I cornered her a few times to chat and she was very, very nice to me.
  • You don’t need to pigeonhole yourself in blogging. As long as it’s something you love & true to you, people will read it. – Gayla, You Grow Girl
  • I try to make my life blogworthy. – Sarah, Sarah Jane Studios
  • Blogging is a labor of love.

Keynote Lunch: New media artists

  • Let the creative process take you on a journey. – Erik Natske
  • Erik Natske does some incredible things with flash. Jaw-dropping awesome.
  • DJ earworm does an incredible job of mashing up 20 different songs to make a cohesive song. Super awesome.
  • DJ earworm did a mash-up for Annie Lennox. It’s stunning. Check it out here.

Design Theory: Designing Your Community

  • Erin of Design for Mankind is another new favorite person (Goodness, I met so many!). She’s so genuine, sweet & super stylish.
  • It’s good to keep the conversation going in the comments.
  • Meaningful comments that add to the conversation, are key. It’s especially important to show appreciation for folks that take time to comment on your site & to those that may write about you.
  • A canned response is better than no response. – Erin, design for mankind
  • It’s not super important to follow metrics obsessively, but be aware of them. – Erin, design for mankind
  • Blogrolls can be frustrating. Who to add? How many to add? Should they just disappear? {probably}.

Form & Function: Beyond Ad Networks

  • This session was super helpful. I really enjoyed how each panelist had a different perspective & brought different ideas to the session. Maggie is another new favorite person of mine. She’s stylish, clever, a savvy shopper and super fun to talk to.
  • If you’re a good writer, try selling your stories to a newspaper. (that does NOT apply to me)
  • Sell individual ads rather than sponsorships.
  • Sell more ads at a lower price.
  • Stay consistent in your ads aesthetics. It’s not bad to send advertisors a style guide. Ads are like accessories to a great outfit. They’ve got to match.
  • Make sponsored posts separate, and mark as being sponsored content. Charge 10x more for in content sponsorship posts.
  • Hand-pick your sponsors, don’t be afraid to ask for advertising. You’ve got to grow a pair to be a successful blogger. Ask for what you want.

Is there a rewind button I can press so I can relive the conference? Goodness, I had so much fun! I didn’t meet a single person there that I didn’t like. I can’t wait for Alt 2011!

*I didn’t take these photographs, mine turned out terribly. You can see the event photos here.

11 Responses to “Alt Summit Recap”

  1. design for mankind 28. Jan, 2010 at 3:40 pm #

    awww i miss you already, melissa! thanks for your super sweet words. :)

  2. marta 28. Jan, 2010 at 3:45 pm #

    thank you for sharing your notes, melissa. i’ve loved reading everyone’s recaps. it helps me feel a teensy bit better about missing out on the incredible event.

    i love the idea that ‘perfection is out’. hip hooray. and amen to good typography and making time for commenters.

    yay for ALT. so glad you had a ball.

  3. AmberLee 28. Jan, 2010 at 7:00 pm #

    it is so good of you to share a recap! thanks for taking the time, all so inspirational. I saw your stickers over at the mother huddle, what a great little package.

  4. Emily H. 28. Jan, 2010 at 8:03 pm #

    Like Marta I too love that perfection is “out.” It was never my strong point. Love the recap and I’m so glad you had such a wonderful time!

  5. victoria 28. Jan, 2010 at 10:30 pm #

    ahhh, thank you. and i wouldn’t say ‘cornered’ – we had a nice chat! it was great to meet you! :)

  6. Brittany 29. Jan, 2010 at 4:08 am #

    great recap! i think you covered it perfectly and you have a lot of the great quotes!

  7. Erin 29. Jan, 2010 at 1:07 pm #

    LOVED this recap. I’ve been reading them all as I didn’t take a camera OR jot down many notes…I was too busy absorbing all of The Awesome of Alt.

  8. Petit Elefant 30. Jan, 2010 at 7:51 pm #

    Wonderful recap m’lady. And OF COURSE you’re the next big thing, we all know it.

    xoxoxoxo

  9. Making it Lovely 31. Jan, 2010 at 2:39 am #

    Ah, I already want to go back. And it was so nice to meet you!

  10. tvmom 31. Jan, 2010 at 5:05 am #

    great recap…sounds like a great conference!

  11. Amy 01. Feb, 2010 at 2:21 am #

    Love the re-cap! I’ve enjoyed reading so many and wish I was able to have been there. Lucky you:-)

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